Trying to stand out above others in a competitive market is a very challenging task especially if you’re just new in the industry and don’t know too much about how to market your business effectively. There is a big possibility that the business that is currently dominating your industry already know a thing or two […]
For many small Hotels, Guest Houses & B&B’s hotel marketing is about getting listed on one of the ever growing Online Travel Agency sites. What some call booking intermediaries. But, Hotel Guests have not been getting the deal that they think they were when they have been booking online because many hotels have had to […]
Today’s business world cannot make leaps and bounds without leveraging the Internet and every business now is doing what they can to make sure their business takes advantage of the unique opportunities the Internet brings. Such is the demand that the need for skilled marketing consultants keeps growing by the day. Companies are keen on […]
Long before the days of Facebook statuses and the internet, marketing was a serious uphill battle for many SME’s and startups. It remains an uphill battle for many SME’s even today. However, thanks to digital marketing it is a lot less intimidating to establish a strong business presence than ever before. Some would even argue […]
There seems to be more online press than ever reporting problems with Yell marketing. There was a time when the Yellow Pages was an essential part of most businesses marketing plans. It was the dominant marketing strategy prior to the year 2000, when local business depended upon inclusion in the printed Yellow Pages – do […]
Should your business really be marketing with daily deal sites like Groupon? Why small businesses are being seduced by daily deal sites in ever more frequent numbers and what the hidden dangers to your business may be.